Mercury is different from the Moon. Having no particular gender, nor particular loyalty or place association, Mercury is the neutral party that transfers and translates communications. Its existence is for the sole purpose of generating ideas and sales and to convey information. The more highly developed the company’s or individual’s Mercury, the more easy it is to either process information or convey it.

Hermes

When you read the ancient myths of Mercury, the trickster child of Zeus, you recognize immediately that he is the archetype of rapid change. Pictured with winged feet, he moves in and out of the different worlds unscathed. Mercury rules the spoken and written word, advertising and printing. A company with prominent Mercury in its chart or an individual, who has the same markings, has a mobile and facile tongue and wit.

My thesis for my M.B.A. program, asked as its hypothetical question, what planets or archetypes are highly accented in the charts of advertising specialists? Research revealed that Mercury was prominent and often placed in the second house, which is the house of values and possessions, but also the skills and talents that we have that earn us money.

Those of you who have a lot of planets in Gemini or Virgo, which are signs both ruled by Mercury, are people who need variety in your chosen work and as you can juggle several things at one time. In fact, when you don’t have a lot of different challenges, you may get bored and soon move on to other things or find yourselves in a type of inertia from which you can only break free if you are juggling several balls in the air at the same time.

The Mercurial personality produces a good facilitator, a good editor, a good teacher, and an even better trainer that works with formulas and systems. Teaching techniques and methods can be a boring task. The gifted teacher must also have a very good sense of humor and a variety of approaches, both requiring a sharp Mercury!

Mercury is prominent in the charts of writers. Especially writers of shorter pieces such as lyrics, newsletters, and teaching and training manuals (third house) as well as guides, tables, escrow papers, rental agreements, and the more practical types of writing (sixth house).

A company having prominent Mercury in their chart is a company that may deal in such industries as telecommunications, advertising and sales. The sales arena is the place where we find quite a few Mercurial types. In fact, one of the biggest mistakes that many businesses make is placing some of their top salespeople in management positions. Thinking that these ace salespeople will do a great job, the company is often disappointed to find that the multi-faceted (Mercury) salesperson may not be very organized and that “follow-through” is not always one of their strengths (something required of a good manager).

Mercury facilitates connection and communication. It is the cog in the wheel that connects us with each other. It connects this idea with that idea, and possesses an almost alchemical ability to network people together. This is the one of the planet’s greatest gifts. A powerful organization with a good structure is the perfect foundation for Mercury energy. The strength and workability of this structure facilitates and enhances Mercury’s abilities and skills. The more structured a company and the more autonomy they give to their Mercurial types, the more they allow mental freedom to their Mercurial types to bring in new ideas and to sit in on discussions of how to make things work more smoothly.

Mercurial types are known for their ability to assimilate vast amounts of information and reformulate them into useable nuggets.

Brain Teaser

Is Mercury on an angle in your chart? Do you speak or travel for a living? Is it highly aspected? Is focus sometimes a problem for you? Were you in a position that gave you more movement and freedom in the past? Have you had stressful aspects to your Mercury over these last few years? Do you struggle with details or do you analyze and edit on a regular basis?

The previous is excerpted from Georgia’s new book…
Business Astrology 101
Weaving the Web between Business and Myth

About the author:

Georgia Stathis, professional astrologer from Pleasant Hill, CA, works with individuals in helping them draw out these aspects of the self so that a more fertile field of possibility in relationship emerges. She is author of Starcycles calendars and appointment books. She has an M.B.A. degree, and her latest book is Business Astrology 101. She lectures widely on such topics as mythology, relationships, and the correlations of planetary cycles with history and future possibilities.

Last updated on May 15, 2014 at 9:26 pm. Word Count: 791